Blogs

Yashvasin Logistics Collaborates with Kerala FPOs for Exporting Premium Bananas

Author: The Director, Yashvasin Logistics

Date – May 15, 2024

On May 14th, 2024, a significant meeting was held between Yashvasin Logistics and the coordinators of Farmer Producer Organizations (FPOs) in Kerala. The discussion revolved around a strategic plan to collaborate with FPOs for sourcing high-quality bananas, specifically Kerala Nendran and Kappa bananas, directly from local farmers and exporting them to international markets. The presentation was held by Mr. Prakash Nair, the director of Yashvasin Logistics.

Meeting Highlights
1. Understanding the Vision
Mr. Prakash Nair, representing Yashvasin Logistics, presented a comprehensive overview of the
company’s role as a marketing agency committed to exporting the best quality bananas to foreign
countries. He emphasized the importance of maintaining a consistent supply chain and meeting the
specific requirements of buyers from the Middle East, Europe, and the Far East.
2. Commitment to Quality
The focus of the collaboration is to ensure that only the highest quality bananas are selected for export.
The Kerala Nendran and Kappa bananas are known for their unique taste and nutritional value, making
them highly sought after in international markets. By working closely with FPOs, Yashvasin Logistics aims
to guarantee that these premium bananas meet the rigorous standards expected by overseas buyers.
3. Role of Vizhinjam Port
The upcoming Vizhinjam port in Trivandrum was identified as a critical hub for this export initiative. With
its state-of-the-art facilities, the port will streamline the logistics process, ensuring that bananas are
transported efficiently and reach their destinations in optimal condition.
4. Benefits to Farmers
The collaboration promises substantial benefits for local farmers. By partnering with Yashvasin Logistics,
farmers will have a reliable market for their produce and receive fair prices. This initiative is not only
expected to boost the local economy but also enhance the livelihoods of the farmers involved.
5. Storage process
The cold storage facility provided by Yashvasin Logistics can be utilized for the storage of bananas at 12-
15 °C depending on the variety and with a humidity rate of 90-95% under the controlled atmosphere
chamber with a capacity of 500 metric tons.
6. Export Process
Yashvasin Logistics will handle the entire export process, from collecting bananas based on buyer
requirements to ensuring timely and safe delivery to international destinations. This includes quality
checks, packing, and transportation, leveraging the company’s expertise in logistics to facilitate seamless
operations.
Conclusion
The meeting with Kerala FPO coordinators marks the beginning of an exciting journey for Yashvasin
Logistics. By fostering strong partnerships and ensuring the export of premium quality bananas, the
company is poised to make a significant impact in international markets. This collaboration not only
promises economic growth for Kerala’s banana farmers but also establishes Yashvasin Logistics as a
leading marketing agent and cold storage provider in the global export market.
Stay tuned for more updates!